Improving Customer Support in 2025 with Chatbots: Useful Tips and Recommendations

A chatbot has become one of the most effective tools for customer support. This is a small program that integrates into a messenger or CRM. A support chatbot simulates communication with a real consultant, answers customer questions, helps close a sale or order a service.

Let's take a closer look at the advantages of a modern chat bot for support, its functionality, prospects for the foreseeable future, as well as the problems that entrepreneurs may face when using virtual assistants in business.

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The benefits of chatbots for business in 2024

Before you create a chatbot and integrate it into your business, you need to understand what key benefits it can provide for you and your customers:

• Work 24/7. Bots don't need to rest and take a break, so they're always in touch, even if the client wants to get information late in the evening or in the middle of the night. 24-hour availability will be an added benefit when working with customers who are in different time zones.
• Lower costs. The bot is able to automate most routine processes, which will reduce the cost of maintaining a large team of consultants. At the same time, the company's specialists will be involved in solving more complex problems, which require human intervention.
• Effective scalability. You no longer need to expand your support staff by hiring new operators to join the team. Modern chatbots easily adapt to new realities, allowing you to expand your customer base at minimal cost.

In 2024, the number of companies using chatbots for customer support increased significantly. Taking into account the prospects for the development of AI technologies, the use of virtual assistants will spread to almost all areas of online business.

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Improving customer support with chatbots in 2025: what you need to pay attention to

Customer support requirements are increasing every year, so in order to stay ahead of the competition, it is necessary to improve the performance of the virtual assistant.

What experts recommend:

• Automate routine work. Decide what typical questions your potential customers ask and provide them with short but expert answers. Your virtual assistant will be able to provide customers with the information they need faster, which will improve the quality of service.
• Integrate with CRM. This is a mandatory step to improve the performance of the support bot. The system will collect all the necessary information after communicating with each client. Data analysis will help identify weaknesses and optimize certain processes.
• Keep things up and running 24/7. If a customer gets all the information they need at any time, including weekends and holidays, their loyalty to your company increases.
• Provide feedback. After the dialogue with the client is over, ask them to comment on the quality of services and the work of the support team. This step will not only allow you to see all the shortcomings, but also give your customers a sense of confidence and importance.
• Perform multichannel integration. If you have one or more websites and a mobile app, you need to set up your support chatbot so that it works correctly on all platforms.
• Set up the interaction between the virtual assistant and real operators. Despite the high rates of development of AI technologies, artificial intelligence is not yet able to process complex requests and solve problems correctly. To improve the efficiency of the support service, it is necessary to configure the program so that in case of unusual situations, it can quickly forward the question to a specialized specialist.

It is also worth considering implementing AI chatbots (or upgrading existing programs) that can recognize customer emotions. This will expand communication scenarios and make dialogues more “humane” and constructive.

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Chatbot as a tool to increase sales

A support chatbot is not only a virtual assistant that provides useful information to your customers, but also a practical tool that allows you to close sales.

Let's look at a few recommendations that will help increase sales using AI bots:

• Help with the basket. Some users can't understand the online ordering process, so they often drop out their baskets and go to other sites or refuse to purchase altogether. An AI bot can send notifications and various reminders to the customer, asking them to return to the cart and complete the order. Set up the program so that, in case of difficulties, it can redirect the request to a consultant who will help the customer complete the order online and close the sale.
• Setting up notifications correctly. Let customers know about promotions and sales they might be interested in. The notification is based on algorithms for analyzing customer behavior on your site. As a result, the user will receive only relevant and necessary information.
• Working on additional sales. Set up the bot's algorithms so that it offers customers related products to products that have already been selected or previously viewed. For example, when buying a hat, offer a scarf and gloves in the same style, and also make a discount on the purchase of the entire set.

A properly configured technical support chatbot will increase sales and improve customer loyalty.

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What risks can you face when using a chatbot

Among the typical risks that can be faced when implementing chatbots, the first is not understanding the user's questions. This is especially true if you are using a free chatbot builder with limited functionality.

The integration of an AI assistant can also be accompanied by technical difficulties, the solution of which will require additional costs. To avoid this, contact relevant specialists.

Another problem is the lack of an emotional element. Anyone, even the most modern bot, cannot 100% determine the emotional color of a conversation and take it into account when communicating with a user. The problem is solved by translating the dialogue to a real operator.

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findings

The use of virtual assistants provides new opportunities that can be effectively used to expand and develop online businesses. Examples of chatbots that optimized business processes can be found in large numbers on the Internet.

For easy and quick integration of a virtual assistant, it is recommended to order the development of a bot from scratch. This will take into account all the features of your business and provide flexible settings for specific workflows.

To order a support chat bot, contact Start:Duck specialists who will do all the work on a turnkey basis and just in time.